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Javier López-Valcárcel Herrero - Claustro UIE

López-Valcárcel Herrero, Javier

Adjunct Professor of Executive Education

ACADEMIC QUALIFICATIONS
Master’s Degree in Digital Marketing, ISDI Spain.
Double Major in Business Administration and Marketing, ICADE, Spain.

AREAS OF SPECIALIZATION
Marketing.

LINES OF RESEARCH
Digital Marketing.
Brand Development and Positioning.
Multichannel Marketing

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