BUSINESS EMB
The Executive Master in Business is a program whose global purpose is to train professionals aspiring for executive positions.
CAMPUS
Vigo
MODALITY
Face-to-face and synchronous
SCHEDULE
Thursday afternoons
Friday afternoons
START
Soon
Comprenderás el funcionamiento del algoritmo de LinkedIn y su impacto en las publicaciones, así como la utilización de LinkedIn Sales Navigator de manera eficaz para ventas. Además aprenderás a incorporar herramientas de Inteligencia Artificial.
De la mano de Ainhoa Gómez Beltrán, LinkedIn Top Voice, licenciada en ciencias matemáticas y con varios postgrados como el de arquitectura de Software por Deusto
Introduction
The Executive Master in Business is a program whose global purpose is to train professionals aiming for executive positions, focusing on the following:
- Building a global view of a company and the main market competitors.
- Instruction in the use of the necessary tools for strategy design and execution, as well as establishing indicators to verify its compliance.
- Working on key digital skills in every business area, in an environment of technological and organizational change, and with special attention to AI emergence.
- Establishing the necessary knowledge and skills for the interpretation, planification, and implementation of effective marketing strategies.
- Strengthening leadership by means of improvement of power skills in team management, in both personal and company capacities.
CAMPUS
Vigo. Face-to-face and synchronous
DURATION
8 months
START
Soon
Timetable
Thursday afternoons
Friday afternoons
International stays
Porto Business School & London School of Economics
LANGUAGES
Spanish and English
WHAT OUR PARTICIPANTS SAY
THE PROGRAM
UNIT 1
BUSINESS MANAGEMENT AND ITS
ENVIRONMENT
24 Hours
- Economic global view. Main economic players
- Entrepreneurial risks management and Corporate Compliance
- Fiscal environment
- Labor system
- Sustainability and circular economy
UNIT 2
GENERAL MANAGEMENT AND
BUSINESS STRATEGY
16 hours
- Strategic map: definition and structure
- Business model: strategy implementation
- Entrepreneurship: keys for development
- Key factors in internationalisation processes
UNIT 3
FINANCE FOR MANAGEMENT
48 Hours
- Financial statements
- Economic and financial diagnosis
- Financial planification
- Long-term financial planning
- Budgeting and financial control
- Scorecard and KPIs
- Financial markets, company valuation
UNIT 4
MARKETING MANAGEMENT
24 Hours
- Strategic and operational marketing
- Communication and media management
- Marketing research
- Digital marketing
UNIT 5
PEOPLE MANAGEMENT AND
LEADERSHIP
28 hours
- Leadership and the role of HR in the 21st century
- Commitment culture and trust in organizations
- Executive coaching and mentoring
- Team development and professional growth
- Attracting, selecting and retaining talent
- The HR function
UNIT 6
TECHNOLOGY AND INNOVATION
28 Hours
- Information systems in the company and strategy and good governance
- IT project management and agility
- Digital transformation and innovation
- AI applied to organisations
- Cybersecurity
UNIT 7
MANAGEMENT SKILLS
16 hours
- Negotiation skills and conflict management
- Emotional Intelligence
- Communication and high impact presentations
BUSINESS GAME
24 Hours
The Business Game simulates an international business strategy
set in a competitive and rapidly evolving global business environment.
This game will allow participants to apply the knowledge acquired in the programme to face a challenge as managers.
The game is designed to be played in teams of 2 to 4 people.
STUDY TOURS
38 Hours
The programme includes two Study Tours at
internationally renowned schools, where
different aspects related to the programme will be addressed.
STUDY TOURS
THE LONDON SCHOOL OF ECONOMICS AND POLITICAL SCIENCE
Founded in 1895 and located in the heart of London, it is Europe’s leading institution in social sciences and international geostrategy. 18 Nobel Prize winners and 45 heads of state studied in their classrooms, John F. Kennedy among them. LSE IDEAS is the Think Tank of critical thinking and strategic global view, essential for the building of international leadership capacity. In 2024, LSE was classified as the best university in the United Kingdom by The Times and The Guardian, and as the 6th university in Social Sciences in the world by the prestigious QS Ranking for 2024.
LSE IDEAS and UIE have designed this program together with the aim of providing a deep geostrategic view, emphasizing the importance of international politics and diplomacy in the strategies of companies in every field. The program includes lessons presented by highly recognized academics, practitioner speakers, and company visits.
Program (30 hours)
- The West and the Liberal International Order (Chris Alden)
- New and Emerging Powers: The Rise if China (Chris Alden)
- China and The World (Alvaro Mendez)
- China and Ibero-America (Alvaro Mendez)
- World Economic Outlook (Nilesh Dattani)
- International Trends in Business Strategy (Nilesh Dattani)
- The Consequences of Brexit (Iain Begg)
- Business and Society (Mary Martin)
- Panel Discussion: The Impact of Russia’s War in Ukraine on the World (Christopher Coker, Chris Alden)
- Climate Emergency: Where are we on National and International Responses? (Alina Averchenkova)
- LSE Campus History Tour
- External Visitation: Financial Tour
STUDY TOURS
PORTO BUSINESS SCHOOL
Porto Business School is one of the 50 best business schools in the world according to the last Financial Times ranking in 2023. Its Executive MBA has double international certification (AMBA and EFMD) and figures among the 40 best MBAs of Europe.
The objective of this international journey is to construct a view about the impact of digital technology in international business, and to become closer to the strategic sectors of the Galicia-North Portugal region.
Program (8 hours)
- Digital transformation – strategy, culture and processes (Ana Roncha)
- International business in a digital world (Pedro Vieira)
- Networking lunch with Executive MBA participants from Porto BS (Ana Teresa Lehmann)
- Debate panel “Perspectives” with representatives from Portuguese companies. (Ana Teresa Lehmann)
The Executive Master in Business is for you if…
The master is mainly intended for professionals that want to develop their executive skills. We look for participants with a university or postgraduate degree, with experience in executive management who want to boost their management skills.
This master’s degree is for:
- Professionals with responsibility in business areas.
- People with a minimum of 3 years of experience in management positions.
- People with an intermediate level of English (equivalent to B1).
- People with potential for growth in executive positions.
Other programs
Our Alumni opinions
Además de formar parte de la red Executive MBA te sumarás a la comunidad UIE, formada por estudiantes, antiguos alumnos y profesores que, a través de UIE ALUMNI, organiza un amplio abanico de actividades para cultivar y potenciar tu networking y te ofrece una gran variedad de servicios con un alto valor añadido.
have completed our programs
find a job in less than a year
with collaboration agreements
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